Nick Jr. television superhero Sportacus will be promoting a healthy lifestyle for kids during the 2010 CrossRoadsNews Summer Camp Expo at the Mall at Stonecrest on March 20.
Sportacus, who stars in the hit show “LazyTown,” seen daily on Nick Jr., is fit, agile, acrobatic and lightning fast – real-life embodiment of the action figure every kid dreams of becoming.
The Summer Camp Expo takes place noon to 5 p.m. He will appear live from the Main Stage in front of Sears on the mall’s Lower Level at 12:30, 2 and 3:30 p.m.
The action hero, who lives in an airship, owns a magical crystal that glows when the LazyTown kids get into trouble. He is always moving, flipping through the air, and always lands on his feet and lures kids off the sofa to dance, leap and sing.
Magnus Scheving, creator of “LazyTown” and Sportacus, developed the show and character after noticing that “there was no superhero to motivate kids to be healthy in life.” The entrepreneur, who is a former “Athlete of the Year” in Iceland, the country of his birth, uses the show to convince kids that it’s cool to be healthy.
The television show grew out of his book, “Go, Go LazyTown!” It mixes puppets and live action and targets children ages 4 to 7. The story starts when Stephanie, a little girl who likes exercise, dancing and living healthily, moves to stay with her uncle, Milford Meanswell, mayor of LazyTown. She meets the lazy junk food-eating town villain Robbie Rotten, whose aim it is to make all residents into lazy junk food addicts, and Sportacus, the athletic superhero who eats fruit and vegetables as his sports candy.
Sportacus, who is patient, kind and always understanding, leads by example.
He spurns sugary foods, goes to bed on time, and maintains a clean and neat home.
During each of his appearances at the Summer Camp Expo, Sportacus will emphasize healthy eating and daily physical activities for children. With childhood obesity at an all-time high, parents and kids will get lots of ideas to help them embrace a healthy lifestyle.
Each show will feature a meet-and-greet, so parents should bring their kids and camera.
The Mall at Stonecrest is at I-20 and Turner Hill Road in Lithonia.
For more information, visit www.mallatstonecrest.com or call 678-526-9880.